BAKERY BOX BAG: “SMILE & EAT” – inspired by the charm of a bakery box
The Bakery Box Bag draws its concept from the simple joy of carrying fresh treats like sandwiches or tacos. Part of the Bakery Collection, this design plays with geometric aesthetics and hidden elements, creating a silhouette that is both conceptual and engaging.
The design philosophy focuses on stylized geometric accents, notably the two straps tucked beneath PU leather patches that evoke playful, owl-like features. A standout detail is the reverse "number 5" logo, suspended by a leather cord to create a 2D and 3D interaction that remains true to the CHAUTFIFTH "in the middle of something" spirit.
Meticulous construction is evident in the printed zipper pulls and matching hardware, which offer a dynamic visual change depending on their position. The strap length has been specifically optimized for dual-functionality, allowing for a comfortable transition between hand-carrying and shoulder wear.
Designed for versatility, the spacious interior accommodates a 13-inch laptop (with case) or a 14-inch laptop (thin case), along with A5 notebooks and daily essentials. Two internal compartments ensure organized storage, making it a functional companion for those who seek both style and practicality in their daily commute or outings.